What is WordPress

Maximize Your Marketing Efforts With Website Design and CMS

If you have ever Googled “What is WordPress,” the explanation you got may have been confusing, especially if you don’t currently have a website. Let’s clear up the confusion, because WordPress refers to a couple of different platforms. WordPress is a website creation tool that over 64 million websites use to promote their products, services, and engage with their site visitors. Websites like BBC America, The New York Times, Sony Music, Tech Crunch, and a host of others use WordPress because it is reliable and the best platform for building and maintaining a website.

The original WordPress development team was given the task of designing a digital space with open-source software where users could use the software free of charge, modify or extend the coding when needed, and use the code for commercial use without any additional licensing. This is how it all began, and it continues to get better and better.

What is WordPress, and what is it used for today? The updated version of WordPress has a lot of tools and applications for building websites, blogs, landing pages, and includes a content management system that allows users to create, edit and publish content to their site.

WordPress website design includes themes and plugins that add functionality, such as SEO tools, contact forms, and more. A web designer focuses on the visual elements and branding of your website to make sure it is visually attractive and eye-catching. A WordPress developer deals with the coding of your website to make sure that the visual elements display properly and load correctly when a visitor accesses a page on your site.

When choosing to build a website, having the best WordPress website design and a professional development team to bring your dream to life, means that the possibilities are endless for creating a site that attracts visitors, ranks well in search, and keeps customers coming back again and again.

Why You Should Use WordPress Website Design for Your Business?

Optimize Your Site for Search and Get Found Online Easily

So, we’ve answered the question, “what is WordPress” and “what is WordPress used for.” Let’s talk about the benefits and how you can use them to your advantage for your business. The platform is easy to use and you don’t need to be a professional web designer to use it.

To get visitors (web traffic) and make sales revenue, people have to be able to find you online. Otherwise, no matter how great your service is, or how beneficial your content, it will never be seen by your target market. In order to get found online, your website needs to be optimized for search engines and be visually stimulating. The navigation should be easy to provide the user with a good experience. An intuitive interface helps visitors find what they’re looking for in the simplest way.

WordPress website design services help your business stand out, enable you to manage your website from any computer, and search engines like Google and Bing love WordPress sites, meaning they will naturally rank better.

Here are a few benefits that make WordPress website design so great:

Flexible Website Design

Put your business website, blog or eCommerce store in the spotlight with WordPress website design. You can choose from over 5,000 free WordPress themes to make your website look the way you want and a WordPress developer can build it to accurately represent you to the world. This platform is fully customizable and you can build any kind of site you want.

Content Management System For The Real World

Because the platform was designed for non-technical users, site administration is simple and easy. With this system, anyone can feel like a WordPress expert. The intuitive WordPress CMS lets you update, edit, and see changes you make in real time, all from your WordPress dashboard. Log in and see changes you make immediately.

WordPress Website Plugins That Let You Do It All

WordPress website design capabilities are powerful compared to some others. The simple visual editor helps you update information quickly, and 50,000 free plugins add beauty and functionality beyond your wildest dreams. Powerful WordPress SEO tools ensure that your content is searchable and ranks well to bring more traffic to your website.The on-board analytics help you see how well your site is doing compared to your competitors.

SEO-Powered WordPress Web Design

WordPress has some of the best SEO plugins, designed to make optimizing your site quick and easy. With these tools you can include high-ranking keywords in your permalinks, optimize your images with alt text, and add metadata on all your posts. This helps you build a good SEO foundation for your site and all of your content. Perhaps the best thing about WordPress is how it improves the user experience, resulting in customers that keep returning to your site. Eye-catching themes and user-friendly plugins help provide an easy-to-use interface, and search engines rank sites with good reputations higher in search.

A WordPress website design expert can build your site to attract more traffic, generate more leads, and perform better at a lower cost than what it would cost you to do it all yourself. A good marketing expert can help you take your business to the next level, reach more customers and make higher conversions.

Let us show you first-hand what a WordPress website can do for your business. Our team of WordPress experts, website designers, and developers can help you take your business online and reap the benefits of a successful project. You’ll get access to a system that works wonders for your business, introduces your products and services to a larger population, and brings in more sales and repeat customers.